Grow revenue from Search & AI. Without growing your team.
I help enterprise eCommerce teams get more from search, from technical SEO and migrations to automation, custom tools and AI search optimisation.
15+ years of eCommerce SEO experience, brought in when you need it. No permanent hire or long-term commitment.
What I can take off your plate
15 years in enterprise eCommerce SEO
Bespoke Apps & Scripts
Streamlit apps, Python scripts and browser extensions built for how your team already works.
02Data & Analytics
Snowflake, BigQuery and GSC pipelines, with Streamlit dashboards your team keeps open.
03Managed Reports
Dashboards and slide decks with clear recommendations. You just get the insights.
04Technical Audits
Crawl analysis that focuses on revenue, not vanity metrics.
05Experimentation & Testing
Title tests, CTR curves and a prioritised experiment backlog. Evidence before rollout.
06Gap Analysis
Category and content gaps vs competitors, verified against live data and sized by demand.
07AI Search Visibility
See how AI assistants describe your brand, and fix what their crawlers miss.
08Extension of Your Team
Embedded SEO on retainer. Standups, sprints and Slack, without the recruitment overhead.
If I've done it manually once, the second time is a script.
Lee Foot · 15 years in enterprise eCommerce SEO
More about me →128 free SEO tools
Every one built to solve a real client problem, then given away.
BERTlinker
SaaSSaaS platform for smarter internal linking using ML embeddings and semantic analysis
GSC Data Exporter
AppBulk download Search Console data beyond the 1,000 row limit
Search Results Clustering
AppCluster keywords by SERP overlap using connected components
Semantic Keyword Clustering
ScriptGroup keywords by semantic similarity using Python and ML
Striking Distance Finder
AppFind quick-win keywords ranking positions 4-20 that are missing from your content
Website Migration Tool
AppAutomate redirect mapping during migrations using semantic URL matching
Recognition
Awards
The Drum Award
Retail & eCommerce
BrightonSEO Speaker
Python automation
Streamlit App of the Month
BERTlinker
Credentials